Sunday, September 20, 2009
Friday, September 11, 2009
Tuesday, September 8, 2009
Friday, September 4, 2009
People Don't Join A Home Business, They Join People.
To begin with... he was doing some research on a business opportunity I was promoting. "SMART MOVE". He emailed me with some questions. He was so impressed that someone actually took the time to answer his questions, that he signed up with the program.
I called him back and assured him that he made a wise decision. We talked for about a half an hour. Small talk about our back grounds, hobbies, likes and dislikes, family, and then business.
After our conversation I was convinced he would do well with opportunity.
Not only that, I think we became friends. We hit it off !.
Yesterday we talked again. He had some questions about advertising and writing ad copy.
I took the time and wrote an ad for him. He received good response from my ad and was excited. He than proceeded to tell me the reason he signed up with the program.
It was not the program. It was me. I was the only one that helped him and answered his question. I was floored with his response.
The point I am trying to make here is this. I don't care what you are promoting. You could have the best income opportunity in the world. The best compensation plan, the best training, etc...
It doesn't matter. People join people.
I believe if you give without want, you will be rewarded. Why do 98 % of people fail with there home business ? The answer is simple. People don't take the time to follow up with their prospects and answer their questions.
Maybe they don't know the answers ? Well... you better take the time and find the answers and always follow up !.
Thursday, August 27, 2009
How To Write Good Ad Copy
“Now he’s gonna tell us to read all the books we can find on copy writing.”
I began Internet marketing in 2006. I was a complete knucklehead, and I didn't know what I was doing. I have offline sales experience, almost 30 years, but the online world was a completely different world to me. I probably read more ebooks and bought more courses than you could possibly imagine.
Eventually, I realized I was missing something in my advertising. I had been advertising on free classified sites, safelist, etc. for months using the email ad copies affiliate programs provide you,
but I was seeing little to no result.
After talking with a friend of mine, he suggested I should start writing my own ad copy...
I KNEW that was EXACTLY what I was missing! None of the other 'stock' emails sounded like anything I would say.
So, over the next few weeks I started writing my own ads, while testing and tracking different email ad copy for various products, services, and affiliate programs.
Not only did my signups begin to increase, but my sales were also increasing!
I continued to write ad copy after ad copy, continuously testing the results, and eventually I made some money. as I continued to write and track, I was seeing even better results
1. First, you need to grab your audience's attention. This can be done by starting with a good headline. Make your headline shocking or controversial.
2. Once you have their attention, you need to peak their interest. You can do this by addressing one or more things that we all share as people. such as fears, needs, desires, or problems.
3. Once you've gained your audiences interest, make them desire what it is that you have to offer. Present your product to them as the solution to their needs, problems, etc...
4. Finally, use a quick, directive statement to spur them into action. Simple statements like, "Buy Now!", "Limited Time Offer!", "Order Now And SAVE!" will give your audience
a sense of urgency to take immediate action.
Oh Yeah... I almost forgot. Study the masters and read everything you can
get your hands on. I thought I would share some words of wisdom.
Chris Yule,
The king of working part time from home